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The Segmentation Study Guide is designed for university-level marketing students. It covers the key topics of market segmentation, target marketing, positioning and perceptual maps. It includes a good mix of textbook theory, practical examples and ho...

A website primarily designed for marketing students to enable them to quickly and easily produce perceptual maps via a free spreadsheet download.

Welcome to the Marketing Study Guide This free study guide has been prepared to meet the information needs of university-level marketing students throughout the world. This study guide is a comprehensive discussion (along with many examples) of the k...

We equip you with management tools that the great innovators, entrepreneurs and business leaders have used throughout history to change the world.

Looking to make a small business successful? From tips on writing a business plan to outlining a company

Website of César Zamudio, Ph.D., Marketing

Running a small business. Learn how to operate and grow a business with information from accounting and bookkeeping to how to obtain small business financing, get ideas for franchises and more.

Learn how to do just about everything at eHow. Expert Village is now a part of eHow, adding expert How To videos to eHow, the world

DecisionPro, Inc. provides software, training, and consulting services to improve marketing processes and decisions. DecisionPro is makers of Marketing Engineering for Excel software.

This is an Excel/VBA discussion forum powered by vBulletin. To find out about vBulletin, go to http://www.vbulletin.com/ .