HEATKEYS

Software. BrandMap produces perceptual maps using correspondence analysis, biplots, or mdpref maps. Choice of professional marketing researchers worldwide for user friendly, rapid analysis and production of presentation ready biplots, correspon...

A website primarily designed for marketing students to enable them to quickly and easily produce perceptual maps via a free spreadsheet download.

YouTube is a place to discover, watch, upload and share videos.

Running a small business. Learn how to operate and grow a business with information from accounting and bookkeeping to how to obtain small business financing, get ideas for franchises and more.

The Segmentation Study Guide is designed for university-level marketing students. It covers the key topics of market segmentation, target marketing, positioning and perceptual maps. It includes a good mix of textbook theory, practical examples and ho...

MM4XL software - Business analysis tools for strategic marketing management. Sound management theory rich in marketing examples. Excel add-in

Breaking news, in-depth analysis and cutting-edge opinion for customer insight professionals.

Looking to make a small business successful? From tips on writing a business plan to outlining a company

DecisionPro, Inc. provides software, training, and consulting services to improve marketing processes and decisions. DecisionPro is makers of Marketing Engineering for Excel software.

Excel Dashboard School - Visit my blog to download free excel kpi dashboards and ready to use excel dashboard templates!

We equip you with management tools that the great innovators, entrepreneurs and business leaders have used throughout history to change the world.